Building Grovii, With Intention

Why We’re Building Grovii

At Grovii, we believe the things we love shouldn’t negatively impact the planet.

Fandom, creativity, and self-expression bring people together. They inspire joy, nostalgia, and connection. But too often, the products we love come at a hidden cost; excess waste, short lifespans, and materials that don’t align with a more sustainable future.

We started Grovii to challenge that.

Our goal is simple: create products that people are proud to own — thoughtfully designed, responsibly made, and built to last — without sacrificing personality, fandom, or fun.

This journal is where we’ll share our journey. The decisions we make. The challenges we face. And the progress we’re proud of — one step, one product, one fandom at a time.

We’re just getting started.

And we’re glad you’re here.

The Grovii Team

Back to blog